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WHAT IS 9FIVE?

  • 9FIVE Eyewear: The essence of modern luxury at the intersection of Hip-Hop and 90s skate culture.

    Launched in 2009 in San Diego, 9FIVE Eyewear embodies a rare vision: contemporary luxury that draws its soul from the raw and bold aesthetic of the ’90s. The brand’s very name, 9FIVE, echoes 1995, an iconic year that marked the peak of hip-hop and skate cultures, two worlds that redefined the street style and attitude of a generation. 9FIVE doesn’t just revisit this pivotal era; it reinvents it with a refinement that appeals to the most discerning design enthusiasts.

    In just a few years, 9FIVE has achieved what others take decades to accomplish: establishing itself as an essential reference in the luxury eyewear market. Each model, conceived as a work of art, combines artisanal know-how and powerful cultural influences, in a perpetual quest for excellence. More than a simple accessory, each 9FIVE frame embodies the spirit of an era, sublimated by an unrivaled attention to detail.

    Today, 9FIVE is much more than a brand. It has become a symbol of sophistication, a bridge between the cultural heritage of the 90s and the codes of today's luxury. Those who adopt 9FIVE are not just looking for glasses: they are choosing a story, an identity. They choose to assert their style with audacity while paying homage to an era that continues to inspire contemporary fashion.

    With 9FIVE Eyewear, immerse yourself in a world where each frame tells a story of elegance, heritage and subtly mastered rebellion. Authentic luxury, for those who understand that true style knows no age or boundaries.